When we complete website construction and conduct search engine promotion, we cannot do without keywords. Only when we find the accurate keywords of target customers can our website construction be valuable. Similarly, when adding keyword layout for website construction and promotion, we also need to find accurate keywords. So, how can we find the right keywords for website construction and promotion to obtain "precise queries"?

First, collect keywords for website construction, and then filter them. After filtering, we can do the layout of keywords. After the later optimization, the keywords of your website can continue to be at the top. So the question is, where will we collect keywords?

We can collect keywords in the following ways:

• Gather keywords from your peers, such as their websites.
• Third-party tools can capture many keywords.
• Keywords from other business channels. For example, Baidu bidding has Baidu keyword planner, which can retrieve a large number of keywords that people search for, or use Baidu bidding assistant to collect keywords.
• Use the Baidu drop-down box, and then use the Baidu drop-down box to select relevant keywords.
• Baidu index keyword mining tool. The above methods of collecting keywords basically cover most keywords.

However, I personally use Baidu's bidding assistant to select keywords through the keyword collection method commonly used for website construction and promotion.

After collecting keywords, we can start filtering keywords. Usually, when we select keywords, the total number of searches and indexes we choose cannot be too low or too high, so that it is too low and no one has searched, which is meaningless, the keyword competition is too fierce, and the keyword ranking is too difficult.